Xoptin gathers information about its users in order to offer useful and easily accessible online content while providing privacy protection.
1. Web site Visitors and Newsletter Subscribers: Xoptin catalogs traffic patterns throughout the site through non-invasive click-through tracking. Xoptin develops summary -- not individual -- reports for our advertisers. For example, we will report that "12,000 people clicked on advertisement X today and they were in the eStats section of the site."
2. Product Purchasers: Xoptin sells information products online. At the time of purchase, we require personal, business and financial information, such as name, e-mail address, shipping/billing address, telephone number and credit card number. This information is necessary to process the order and to send the product to the buyer. If you are a repeat customer, you may be asked to update this information. This information is transmitted in 128 bit encryption and we use Secure Socket Layer (SSL) technology to protect your online order. Only our order processing/customer service staff has access to your information. We do not store or access credit card information from our Web server after your order is processed. Xoptin allows product purchasers to control the storage of their general contact information. If you would like to access, correct or delete any of your contact information that we have on file, please send an e-mail to info@Xoptin.com. To edit your account online, visit the following link: Login and choose "Edit Profile" once you have logged in to your account.
3. White Papers: When a visitor downloads a white paper from the Xoptin Web site, Xoptin collects personal and business information, such as e-mail address, shipping address and telephone number. This information is not shared with any third party unless explicitly mentioned.
Some parts of the Xoptin site use "cookies." A cookie is an element of data that a Web site sends to your browser, which may then be stored on your computer. The cookies that Xoptin uses do not contain any of the users' personally-identifiable information. If you do not want cookies sent to your computer, you can set your browser to notify you when you receive a cookie. Then you decide whether or not to accept it. If you reject cookies from Xoptin, you will not be able to enter some areas of the site.
Opt-In, Opt-Out Features
Xoptin puts control over e-mail communications in the users' hands: ? We provide free e-mail newsletters to those who sign up for them. We also provide free e-mail updates products regarding products and services of Xoptin and our partners. These updates are sent only to people who have chosen to receive them, and can be opted-out of at any time. Newsletter subscribers can also be opted-out at any time. Xoptin does not sell its e-mail lists to third parties. ? Each newsletter has your e-mail address stamped on it with simple instructions on how to unsubscribe that address from our newsletter list.
Revisions have been made to our Terms and Conditions.
As a leader in the cost per action Performance Marketing industry, Xoptin has adopted a no tolerance policy regarding Adware/Spyware. Our T & C's have been revised to reflect these new policies. Below is a portion of the revised T &C's regarding these changes and an example of the efforts we are making to become an Adware/Spyware free network. The revised T &C's must be reviewed and accepted by October 31st, 2006 or you will not be able to access your current account and your links may be inactivated. Should you have questions or comments regarding the T & C's, please contact your affiliate manager. The revised T&C's will become available this Thursday, October 19th, 2006 and can be viewed via the link on the Xoptin.com home page and/or when you login. Please be advised to read through the whole document thoroughly to ensure you understand the T&Cs and that you are in compliance.
New Xoptin Adware/Spyware Policy
"Affiliate may not, nor knowingly permit any person to, activate a Link or inflate the amount of User Actions through any deceptive or misleading practice, method or technology including, but not limited to, the use of any spyware, adware, device, program, robot, iframes, hidden frames, redirects, spiders, computer script or other automated, artificial or fraudulent methods designed to appear like an individual, real live person performing a User Action. Affiliate may not establish or cause to be established any promotion that provides any sweepstakes entries, rewards, points or other compensation to be earned in connection with generating User Actions, or otherwise attempt to induce Internet users to click on any of the Links through use of any other incentives, without obtaining the prior written approval of Advertiser."